نوع مقاله : مقاله پژوهشی
نویسنده
دانشیار گروه مدیریت بازرگانی دانشکده علوم اجتماعی دانشگاه محقق اردبیلی، اردبیل،ایران
چکیده
کلیدواژهها
موضوعات
عنوان مقاله [English]
نویسنده [English]
The main goal of this research was to provide a model to strengthen managers' green thinking. Considering the importance of the environment for the future of humanity, managers' attention to the green category is of great importance. Based on this, the current research, which was conducted qualitatively and using semi-structured interviews with 17 environmental and management experts and theme analysis, sought to provide a model of managers' green thinking and identify the events, components and consequences of managers' green thinking. . The results of open coding showed 137 open codes, which were categorized into 50 central codes and three selective codes. According to the results of theme analysis, the antecedents of managers' green thinking include green training, external environmental conditions, green organizational atmosphere, the place of green thinking in national macro-planning, technological infrastructure, relevant laws and regulations, environmental facilities and infrastructure of the organization, individual norms and Green society, green organizational culture, employees' attitude towards the environment, support for green behaviors, socio-cultural pressures and green support. Also, the components of managers' green thinking include management's environmental attitude, attention to green technology, environmental concern, environmental knowledge, adherence to ethics, alignment of employees' interests with green management, green behavior feedback, green behavioral beliefs, green behavioral habits, Altruism, moral strength, green commitment and green recruitment and selection. The consequences of managers' green thinking include green organization, increasing the organization's social image, developing the manager's personal brand, environmentally sensitive employees, social effects, developing green thinking in society, reducing environmental pollution, producing sustainable products, green organizational advantages, influencing others. , organizational green creativity, green organizational behavior, social capital, green human resources, employees' organizational commitment, organization's financial benefits, organizational trust, employees' social responsibility, employees' health and job satisfaction.
کلیدواژهها [English]
- Leszczyńska, A., 2014. Willingness to Pay for Green Products vs Ecological Value System, International Journal of Synergy and Research, Vol. 3, pp. 67-77.
- Rahbar, E., Abdul Wahid, N., 2011. Investigation of green marketing tools’ effect on consumers’ purchase behavior. Business Strategy Series, Vol. 12 No. 2 , pp. 73-83